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THE SONG WE HAVE just heard from Olivia Boot is about the great stream
of life, which concerns us all, since we live from a continuous conversion of
matter - or resources -- into waste. We could perceive the whole system of life
and industry and everything that moves as fragile propellers taking power from a
continuous stream of decay. This stream is essential to life, but how much do we
know about it?
This is a way of talking about "systems
thinking".
A system, as everyone knows, is constructed according to a set
of overall principles. For example, in football there are eleven players in each
team. In this game-system, there is one ball, two goals and a bunch of other
rules. We don't approach the referee before the match: "Please could we have
fourteen players in our team today . . .?" The players all understand the
overall principles of football, and these rules are non-negotiable at least for
the duration of the match. There are also people with different skills in the
team: a goalkeeper, strikers, and so forth. They work together as an intelligent
team because they share the same mental model.
All this is simple to explain to you because, in individuals, the brain
excels at systems thinking. We don't have to learn to do it. We are born and
programmed that way. A little child, for instance, does not even have a language
to think with, but is presented with a continuous flow of words and sounds, with
no intervals between the words. Yet even without the benefit of a language to
think with, the child identifies the overall principle of those sounds. The
overall meaning and principles of the language are decodified by a mind that
doesn't even have a language to think with. In terms of computer science, this
is a truly amazing feat. The most advanced super-computer is a ridiculous toy in
comparison with the human brain!
Yet, in spite of possessing individual
genius for systems thinking, we are generally inept when we try to do so in
groups. Whenever people try to specialize within an organization, so that one
person takes care of purchasing and another is responsible for marketing, there
is a tendency to get sloppy about the overall principles of what they are trying
to achieve. In other words, what is second nature to the individual brain almost
never takes place in an organization. On the other hand, a group of people is so
much more knowledgeable than a single individual; hence, if they actually sit
down and study the overall principles, a team can of course become much smarter
than the individual.
An example of this is when the Americans brought
together astronomers, computer specialists, physiologists etc. who studied and
talked and trained until everybody had exactly the same perception of the
overall principles of the project at hand. After a while they were able to put
an electric car on the moon. The project could never have been completed by one
brain. It would have taken too much time to learn every element. Our problem is
that we can't run electric cars on Earth, where we live and where the
socio-economic benefits would be so much greater than running them on the moon!
WE COULD IMAGINE some consultants coming in from outer space to try to
help Earth's inhabitants in something they worry about. The inhabitants are
worried about the prospect of destroying their own habitat. What could the
consultants say to help them? To begin with, they could explain that Earth's
system is closed with regard to matter, because of gravity. Matter can be
neither produced nor disposed of. But the system is open to energy. The sun
shines on it, and heat exits continuously. Life appears within a continuous
stream of decay which is reorganized back into new resources. This can also be
viewed with the second law of thermodynamics, which means that everything has a
tendency to decay and disperse. We already experience this, as we struggle to
protect our possessions. But no matter how much we polish our cars they will
eventually disperse into rust.
Matter doesn't disappear. It cannot be
consumed. What we can consume is quality or material value, defined as the
concentration and structure of matter. If some substance is not concentrated at
all, then it cannot be worth anything. However, if it is concentrated, it very
often has a value that can be sold. Iron ore can be sold because it contains a
higher proportion of iron than the surroundings. It can then be further
concentrated so that eventually it becomes pure. The price per kilo increases
during that process. Finally it can be designed and structured into a tractor,
which makes the price go up even more.
We can analyse this with reference to
a small system, like a bathtub of clean water. When ink is added, it disperses
and becomes invisible. This does not mean, obviously, that it has disappeared.
As more and more ink is added, the water in the bathtub slowly turns light blue.
Would anyone try to sell this diluted ink? Could anyone sell the water polluted
by the ink? Separately, the components had a purity with value attached, which
could have been sold. But mixed together, the value has not only gone down to
zero but actually dipped below zero, because it has become a disposal
problem.
Because of the second law of thermodynamics our world would be
doomed to decay if it wasn't for the fact that energy is obtained from outside
the system, reconcentrating and restructuring substances in the ecosphere "free
of charge". There is only one large scale production unit which systematically
"pays the bills" from decay in our habitat, and that is the plant cell. The
plant cell does not need to run a combustion process in order to produce. It is
the primary producer, working free of charge, net concentrating and
restructuring of the decay products from everything, including human
beings.
We do not have solar cells on our heads, so we need to run a
combustion process, eating a variety of things and breathing in oxygen. Our
bodies emit waste products. But the trick is that "the bills" are all paid
because the solar driven water cycles and solar driven winds feed waste products
into new primary production. This cycle is the stream of life going on all
around us.
IF OUR CELLS ARE compared with plant cells, the differences
are so astonishingly scarce that it is almost embarrassing. The one major
difference between human cells and plant cells is that the latter have
chloroplasts which are able to utilize solar energy. Even some of our genes are
identical to those of plants. If we go far enough back in time, we all come from
the plants. Hence we have genes in common even with the most primitive
imaginable yeast fungi. The conditions required by cells are non-negotiable. We
cannot urge them to process mercury or other chemicals which we allow to leak
into nature. We cannot expect immunity when other species are being damaged. And
still we continue to ask the question, "How much is nature worth?" We forget
that we are a piece of nature ourselves.
So the great stream of life
refers to the quality cycle between plant cells and animal cells, with quality
being run down by animal cells and rebuilt by plant cells. But there is also a
very slow cycle between nature and the Earth's crust in sedimentation and
bio-mineralization processes, leading to the formation of coal and various
mineral ores, etc. And there are tiny reverse flows from volcano eruptions and
weathering of rock, but these flows are slow and slight in comparison with the
strong, rapid sun driven quality cycle.
If the consultants on the moon
had been standing there about 4.5 billion years ago, they would then have seen
for themselves the original chaotic soup of inorganic materials such as ammonia,
methane and other toxic dispersed "junk". The first cell appeared on the scene
one billion years later, according to the scientific evolutionary model. Cell
division took place, and within another billion years there were some very
primitive organisms around. The surplus of sulphurous compounds and heavy metals
that could not be utilized by the life cycles accompanied dying cells as they
sank to the bottom of lakes and the ocean, and were mineralized into rock after
millions of years. Dispersed junk was either recruited into life itself or
deposited into the Earth's rock. In this way, the toxic soup was turned into
resources.
Then came the animal cell, one billion years ago. By this time
the Earth was clean; there were food and oxygen, both provided by plants. Then
came the dinosaurs and then came humans. Along a time scale represented by a
railway line from the very south of England to the northern tip of Scotland, the
first civilizations appear as the train jerks to a halt at the very last station
in Scotland. So we haven't been around for very long, but most of the time that
we have been here we have fitted reasonably well with the cycles of life.
HOWEVER, THE LAST century has seen a drastically increasing linear flow
of materials, powered by fossil fuel sources. The end products from rubbish
bins, chimneys, exhaust pipes, drains and sewage treatment works, do not simply
disappear - nothing can disappear. Any of this which is not recruited into new
resources, by either society or nature, will accumulate as waste whilst at the
same time the available resources will diminish. All environmental issues linked
to survival take part in this linear process. Human societies can survive in the
long term only if we regain the balance between the consumption and recreation
of resource quality.
There are four conditions for achieving this balance
within the whole system of ecosphere and society; we can call them system
conditions. The first is that we do not take more from the Earth's crust than is
slowly redeposited. If we do, there will be a systematic increase of matter from
the Earth's crust because matter disperses but cannot disappear. To begin with,
this matter collects up in products in society, but sooner or later, it will
accumulate as dispersed matter in society. Hence, even if we recycle 95% of all
batteries containing cadmium, and in each technical cycle only 5% escapes into
nature, a time will come when the entire cadmium content from our mines has
leaked into nature. In other words, there will be a systematic increase in
nature. So the rationale for recycling minerals from the Earth's crust is that
it should lie so efficient that we do not need to take more from the Earth's
crust than is slowly being redeposited.
System condition number two is
this: nature cannot sustain a systematic increase of chemical compounds. At
present there are around 70,000 of them - PCBs, DDT, dioxins, bromide organic
compounds are just a few examples - which cannot be processed by nature because
they are foreign to nature. Even such substances that can be handled by nature
must not be produced at a faster pace than they can be broken down and
integrated into the cycles of nature or deposited into the Earth's crust. If
not, they will continue to accumulate just like the ink in the bathtub.
Everything disperses but nothing disappears. The whole global bathtub is slowly
turning light blue.
The first two system conditions are rooted in
chemistry. The third system condition is physical: we cannot keep on pushing
nature away. The physical basis for productivity and biodiversity in nature
cannot diminish. We cannot keep putting ever-increasing amounts of asphalt over
green surfaces, or allowing forests to turn into deserts, or agricultural soils
to be degraded, or harvesting fish stocks faster than they can regenerate. Our
health and our prosperity depend on nature's solar powered capacity to add value
by reconcentrating and restructuring dispersed substances into new
resources.
So there are three conditions placed on civilization on Earth.
We cannot take more from the Earth's crust than is redeposited again - which is
a minimal amount compared with what we are extracting today. Secondly, we cannot
emit more waste products than nature can process. And, thirdly, we must preserve
nature, at least because it is the only large scale net producer of quality. How
can we achieve this? The bottom line, given these three conditions, is that
there must be fair use of resources in order to meet human needs on Earth. When
one billion people are starving whilst another billion are overproducing
disposable plastic bags, this cannot be perceived as efficiency or fairness.
People whose basic human needs are not being met will hardly want to hear about
system conditions. This is the challenge. The first three system conditions
restrict the sustainable resource flows available to society. So, in order to
achieve fairness, the available resources must be used with high levels of
efficiency and sophistication. We need to do more with less.
IN SPITE
OF OUR record, we are intelligent as individuals. Anybody can understand the
system conditions, for instance. But together we are extremely stupid. We send
out carbon dioxide specialists and ask them about the greenhouse effect. We send
out cadmium specialists and ask them about cadmium toxicity. Decade after
decade, society continues asking specialists the same dumb
questions:
"Has the threshold for this compound already been exceeded? Is
the greenhouse effect already here? Are we already suffering from cadmium
diseases in our kidneys?" We find the scientists downstream, immersed in
arguments about the extreme complexity involved. Society sits back and waits for
an answer, taking this as a cue to relax. Meanwhile, the overall principles
continue to be ignored and dispersed junk continues to
accumulate.
Problems must be dealt with upstream. The sort of stupidity
that we are displaying collectively is analogous to an individual standing in a
flooding kitchen. There are three taps in the kitchen, and a fourth tap for the
mains water. Instead of simply turning off the gushing taps, this individual
asks questions about thresholds in the system. Where will it leak out first?
Will it flood the living room or the dining
room? He phones various
specialists, and they argue amongst themselves. He feels comforted by the fact
that the specialists are not fully agreed. On the other hand, he does not need
specialists to tell him that he is getting wet feet. The problem is obvious, so
whilst the taps flow he mops the floor!
At what age does an individual
get smarter than this? The answer is, when he or she is around three years of
age. Suppose there is a small child and a stone is thrown over her head, hitting
the wall behind her. If she were still undeveloped in her systems thinking, she
would look down toward the stone. But after a certain age she would look up for
explanations. Where did the stone come from? Who threw it? Why?
If
systems thinking worked as smoothly in society as it does in our own brains, the
dialogue would run very differently. The decision makers-- that is, everyone,
for we are all decision makers - would formulate questions for scientists. "How
should we handle nature to preserve our health and economy?" Scientists, in
response, would warn about the systematic build-up of dispersed junk, the
manipulation of green causes and the rising cost of postponing solutions. We
would then be in a position to turn off the taps. Then we would ask them about
priorities so that we could address the most serious problems first. "Which is
the most damaging: mercury, lead or cadmium? What are the combined effects?" The
scientists would then, doubtless, answer: "You see, the ecology is so complex
and unpredictable that we really cannot agree very much." The debate amongst
scientists would then urge us to turn off the taps even faster.
We can
see the kitchen flooding; asthma and allergies are increasing, less and less
water is drinkable, more and more people cannot fred themselves. Wastes are
mopped into garbage dumps, filter deposits, air, water and soil. What shall we
do when all the towels are wet? Do we really need the specialists to agree every
detail? Each day we delay means less resources and more dispersed junk. We
haven't even yet seen the full consequences on nature. Even when we have stopped
producing persistent substances and stopped digging for minerals the problem
will grow as wastes slowly leak out from society.
For example,
calculations about the amount of mercury imported into society show that
concentrations are ninety times higher than in nature. We cannot even say, "So
far so good," because this mercury will eventually have to be disposed of, like
nuclear waste. Companies without a systems perspective go out and boast: "We
have reduced mercury emissions " But we could ask them: "Where is the mercury
now?" If the mercury is simply transferred to filters and in other products,
this is not a solution. Instead, they must stop using mercury altogether, and
find a substitute which can be processed in nature. This is especially important
for all minerals that are scarce in nature, since they will lead to quicker
increases in concentration when they leak out.
The system conditions are
not just one way of looking at these questions. They actually represent an
overall frame for sustainability. Why is that? They are relevant to the whole of
society, and at any scale of operation. They cover all significant environmental
issues and describe the problems upstream where they can be resolved. Linking
principles to details, they enable greater control over the outcome of
activities, and they also make sense of other tools like environmental auditing
and life-cycle analysis. Environmental auditing and life-cycle analysis without
contact with the overall principles may even be dangerous in that they can lull
company management into a false sense of security.
THE NATURAL STEP is an organization which helps people who want to be good
examples, taking a lead by merging ecology and economy. We tell them this: there
are five billion people on this Earth. The Earth is neither growing nor
contracting, and resources are systematically becoming junk. It is as if
civilization is running at a brick wall and the room for manoeuvre is constantly
decreasing because of continual contradiction of the system conditions. Those
who want to prosper economically must not invest themselves into the wall but
rather towards the future market. Many business leaders already understand this.
They understand that they need to observe the system conditions in their
corporation or municipality. That they need to become systematically less
dependent on fossil fuels, mining, persistent unnatural compounds and
centralization which leads to more road transport on fertile land. The survivors
in this game will be the ones who can provide most benefit to people with the
least amount of resources. They will be tomorrow s winners.
Then there is
the spectre of failure. A sceptic might say: "What if there is no hope?
Civilization might not make it. If we are on the Titanic, we may as well travel
first-class!" Some people really think like this. But even if we cannot survive,
even if we are bound to fail, we must ask an important question. What will the
future look like for a company investing against the system conditions? It is
like placing a bet against the laws of nature. Prices will rise for raw
materials, there will be taxes, fees and financial penalties for dangerous
emissions, as well as plummeting confidence in their business and international
trade restrictions. Sooner or later, in one way or another the laws of nature
will impose themselves, no matter how we act, no matter what we want to
believe. We are all in the same boat and whether or not it is the Titanic,
first-class means going along with the laws of nature.
What the Natural
Step does is to help companies prosper by making the right investments at the
right time. In this way, the "good guys" become stronger economically and are
then able to commit themselves to better investments. There will be less
resources tomorrow because we are converting' resources to therefore, what the
company gains today from saving resources will be worth even more tomorrow, for
them as well as for the rest of us. We are working with fifty large corporations
and fifty municipalities in Sweden who are applying this model. Some of them
have made substantial investments of several billion Swedish crowns. All their
programmes are related back to the system conditions.
When those working
in municipalities or corporations accept that they can only be part of a society
observing the four system conditions, they then try to envision the future.
Their question is this: "What can we do to improve our chances of reaching these
goals?" By asking this question, investments that run into the wall can be
avoided.
The good example is not someone who already meets all the system
conditions. From today's perspective, that would be implausible. No, the good
example is a company or individual who is able to comprehend the goal set and to
plot the investments to a sustainable position. What new competence is needed?
What kinds of new tool or new transportation infrastructure? What new
perceptions on global issues? The list should be exhaustive, without a single
omission. There are many obstacles along the way. People don't buy products just
because the manufacturer knows about system conditions. However, managers can
manoeuvre up to the limits of the obstacles. Then they can push away the
obstacles, because the only way of shifting an obstacle is to get right up to it
and start pushing.
WHEN I PRESENTED these ideas to the management team at IKEA several years
ago, one of them said: "Well, you can apply all these system conditions to the
federation of farmers and municipalities and some other of your examples, but
not here at IKEA . . ." When I asked him why, he started talking: "Because the
fundamental idea at IKEA is to supply the cheapest possible furniture to the
customer. Now we must stop using metals in our sofas unless they can be recycled
back into the same quality so that we can stop our demand for mining. And
according to system condition number 2, we have to stop using a lot of chemicals
in our plastics, glues and paints. As for condition number 3, we have to make
sure that our suppliers of wood also run their forestry operations properly. How
much will that cost? Who is going to pay for all this? The Department of the
Environment? No, the customer will. You have ruined the whole business idea of
IKEA. Thank you!"
At the Natural Step we never imagine we are as
specialized as the specialists. So I responded simply: "I don't know. I'm a
medical doctor; it would be ridiculous for me to tell the management team of
IKEA how to sell furniture." But because the model is intellectually solid, it
always survives. At least 50% of any management team are generally wise enough
to realize that there is no escape and want to apply it right away. Finally, one
of the IKEA managers replied: "He never said that we had to demolish the
obstacles. All he said was that we should go up to the obstacle and push. In
this case, we could manufacture two ranges of the same product. One range of our
normal sofas and another range which has been manufactured according to the
system conditions. All we have to do is to ensure that both ranges are the
cheapest of their kind." The answer, when it came, was so simple that the
original cynic flushed with embarrassment. And now, a few years later, the
founder of IKEA says that as soon as the company closes up to the system
conditions, he wants to discontinue publicly the old range right in front of the
customer, with the explanation: "This is our new sofa. The quality of this new
sofa is not only inherent in its construction but extends right across the
entire ecosystem. Sure, it is more expensive, but this quality of sofa cannot be
found at a better price anywhere else!"
When I presented this mental
model to the management of IKEA's warehousing operations in Sweden, they left
with all the tools they needed to train their own personnel. The manager of the
Gothenburg warehouse, sitting on the train on his way home after the seminars,
said to himself: "I will never again allow myself to get washed downstream and
lose touch with the system conditions." On Monday morning he arrived back to his
office and the phone was ringing. There was an anxious voice at the other end:
"Do you remember the contractor who was supposed to start emptying the garbage
container twice per week instead of once? Well, he hasn't done it; the garbage
is spilling out all over the parking area!" The manager angrily dialled the
number of the contractor, but then noticed that it had taken him a mere fifteen
seconds to get washed downstream. He put the phone down and started
thinking.
He phoned his worried colleague back and instructed him to
empty the container out. This caused some surprise. He then led key members of
his middle management team to inspect the contents of the container. Double
layer packaging was found, which violated system condition number 4, since
single layer packaging had always been sufficient before. How had metals ended
up in an IKEA garbage container? This, being a company that had adopted system
conditions numbers 1 and 4, had accepted that metals should be recycled.
Hazardous chemicals were also found, violating system condition number 2. The
manager, having straightened out these practices, found that as a result the
container would now only need emptying every two weeks and some of the wastes
could be sold for recycling. In total, the Gothenburg warehouse turned a 250,000
Swedish crown annual waste disposal outlay into a 50,000 Swedish crown profit
just by looking upstream. If such initial steps actually return a profit, there
can be no reason to do nothing.
in June 1997. For further information ring 01803 865934. For further
information on The Natural Step write to: Forum for the Future, Thornbury House,
18 High Street' Cheltenham, GL5O lDZ. Tel:01242 262737.